Updating Export And Send Features To Support Your Legacy Technology

Monday, April 01, 2013 | 8:07 AM

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We believe you should be able to access your Google Analytics data from wherever, whenever. And while yes, it’s pretty convenient to be able to export data to Google Spreadsheets or send a report to an email recipient with a few simple clicks, we recognize there are other ways people like to be able to share their data as well. That’s why we’ve re-imagined our Export and ‘Send To’ options to give you even more options and support some of our favorite legacy technology.

Over the next few weeks, we’ll be rolling out a new set of old school export and send-to options that aren’t just useful, they’re fun. So flex those creative muscles and think of all the ways you might use these to do your job better:


Updated export options - moving beyond web:

CDROM: not only can you soon export to CDROM, we’ll automatically label the CDs for you to avoid the dreaded stack of unlabeled CDs that plagued users in the past. Bonus: insert your CDs into your car CD or portable CD player and we’ll play either upbeat or melancholy sounds, depending on if your reports are trending the right direction.

3.5 Floppy: have you ever wanted to access your reports on your old IIGS, 486 or similar? Yes it takes us back to those joyful memories of coding forever, hitting execute and watching with glee as it drew a blue star in 30 seconds. Take your data easily to them (or share with a friend) via a colorful 3.5 floppy. Now you can work on reports while you also play classics like The Oregon Trail or Odell Lake.   

Sticky note: ever just wanted to share one quick dashboard with your boss that shows how your conversions are trending “up and to the right,” but you just can’t get them to read your email? We hear you. Export just one graph to a bright fluorescent sticky note and put it right on their desk where they can’t ignore it. You’ll soon be the most talked about marketer at the water cooler. 

Papyrus: papyrus, the thick paper-like material produced from the pith of the papyrus plant is back. First manufactured in Egypt as far back as the third millennium BC, it is actually still used by communities living in the vicinity of swamps. We’ve heard the requests loud and clear: papyrus report exports would be an exciting option that would provide a “wow” factor at your next presentation and make your data more tangible. Just be sure you keep them in a dry climate where it is most stable. Next time your HIPPO questions the data break out the Papyrus and Abacus and prove them wrong!

Updated 'send to' section - beyond email:

Fax Machine: have a client or executive who prefers to receive faxes? No problem. You can now export reports, in full color, directly to the fax machine of your choice along with a branded cover page.

Electronic Telegraph: have a friend still obsessed with 1800’s business culture? Put on a monocle, your classiest suit and get ready to send a telegraph with an encoded message of the data of your choosing. For those super important “your eyes only” reports we also support encrypted morse code options as well. Note, the cost of sending 10 words (approximately 45 characters) is $1.55 (per the going rate of the 1850’s) so choose the data you send wisely. 

Carrier Pigeon: pigeons aren’t just used to sort our web index any longer. We’ve trained a select set of our trusty PigeonRank™ pigeons to fly your reports to their intended recipient. Note there is a weight limit associated with this option, so only choose rows 1-25 of data are selected at most or your pigeons may not be able to take off.  

Telegram Messenger: sometimes, it’s necessary to send a physical person to deliver your reports. The send via telegram option will dispatch a telegram messenger on a Google bike to share a physical printout of the reports of your choosing. A future iteration of this option will include telegram messengers dressed up as characters who can deliver “hug-o-gram” reports to cheer people up.

We hope you enjoy these new options and share your data in even more places! 

Posted by the Google Analytics team

...and yes, this is our April Fools' Day joke.